{"id":7074,"date":"2026-08-15T11:07:00","date_gmt":"2026-08-15T15:07:00","guid":{"rendered":"https:\/\/blog.bemob.com\/?post_type=intro&#038;p=7074"},"modified":"2026-09-01T12:04:49","modified_gmt":"2026-09-01T16:04:49","slug":"%f0%9f%a4%96-max-cpc-protection-at-campaign-level-bot-cost-in-reports-flow-path-and-rule-reporting-facebook-conversion-currency","status":"publish","type":"intro","link":"https:\/\/blog.bemob.com\/en_US\/intro\/%f0%9f%a4%96-max-cpc-protection-at-campaign-level-bot-cost-in-reports-flow-path-and-rule-reporting-facebook-conversion-currency\/","title":{"rendered":"\ud83e\udd16 Max CPC Protection at Campaign Level, Bot Cost in Reports, Flow Path and Rule Reporting, Facebook Conversion Currency"},"content":{"rendered":"\n<p><strong>Max CPC Protection at Campaign Level<\/strong><\/p>\n\n\n\n<p>Take more control over campaign costs with the new <strong>Max CPC Protection<\/strong> setting.<\/p>\n\n\n\n<p>Available for campaigns using <strong>AUTO<\/strong> and <strong>AUTO CPM<\/strong> cost models, this feature lets you define the maximum allowed cost per click for each campaign.<\/p>\n\n\n\n<p>When the cost received in the campaign URL exceeds the threshold you set, BeMob automatically applies the selected protection action: ignore the high-cost click, or record it and mark it as a bot for further analysis.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large is-resized is-style-default\"><img loading=\"lazy\" src=\"https:\/\/blog.bemob.com\/wp-content\/uploads\/2026\/09\/maxcpccost-1024x861.jpeg\" alt=\"BeMob Create Campaign window showing Maximum CPC Protection enabled, with a Max CPC limit and an action selected for clicks exceeding the limit.\" class=\"wp-image-7076\" width=\"768\" height=\"646\" srcset=\"https:\/\/blog.bemob.com\/wp-content\/uploads\/2026\/09\/maxcpccost-1024x861.jpeg 1024w, https:\/\/blog.bemob.com\/wp-content\/uploads\/2026\/09\/maxcpccost-300x252.jpeg 300w, https:\/\/blog.bemob.com\/wp-content\/uploads\/2026\/09\/maxcpccost-768x646.jpeg 768w, https:\/\/blog.bemob.com\/wp-content\/uploads\/2026\/09\/maxcpccost-1200x1010.jpeg 1200w, https:\/\/blog.bemob.com\/wp-content\/uploads\/2026\/09\/maxcpccost.jpeg 1367w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/><\/figure>\n\n\n\n<p><strong>Max CPC Protection<\/strong> helps prevent inaccurate campaign statistics caused by:<\/p>\n\n\n\n<ul><li>Incorrect cost parameters passed in the campaign URL<\/li><li>Faulty redirects or tracking setup<\/li><li>Fraudulent or suspicious traffic<\/li><\/ul>\n\n\n\n<p>Configure protection individually for every campaign and keep your cost data accurate\u2014even when incoming traffic data is not.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<p><strong>Bot Cost in Reports<\/strong><\/p>\n\n\n\n<p>A new <strong>Bot Cost<\/strong> column is now available in reports.<\/p>\n\n\n\n<p>The column displays costs received through the cost parameter in campaign URLs for visits identified as bots.<\/p>\n\n\n\n<p>Previously, costs from bot visits, clicks, and impressions were included only in the total <strong>Cost<\/strong> column.&nbsp;<\/p>\n\n\n\n<p>Now, if you have the configured bot rules, costs from the traffic matching a bot condition will only be shown in <strong>Bot Cost<\/strong>.<\/p>\n\n\n\n<p>Understand how much of your campaign budget is affected by non-human or unwanted visits.<\/p>\n\n\n\n<p>Use <strong>Bot Cost <\/strong>to:<\/p>\n\n\n\n<ul><li>Identify campaigns and traffic sources generating costly bot activity<\/li><li>Compare total spend with bot-related spend<\/li><li>Evaluate traffic quality more accurately<\/li><li>Make faster optimization decisions based on clearer cost insights<\/li><\/ul>\n\n\n\n<p><strong>Bot Cost<\/strong> column should be switched on in the <strong>Column Settings:&nbsp;<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image size-large is-resized is-style-default\"><img loading=\"lazy\" src=\"https:\/\/blog.bemob.com\/wp-content\/uploads\/2026\/09\/botcost_en-1024x706.gif\" alt=\"BeMob Tracker panel with the opened window of column settings where new column Bot Cost is selected\" class=\"wp-image-7077\" width=\"768\" height=\"530\" srcset=\"https:\/\/blog.bemob.com\/wp-content\/uploads\/2026\/09\/botcost_en-1024x706.gif 1024w, https:\/\/blog.bemob.com\/wp-content\/uploads\/2026\/09\/botcost_en-300x207.gif 300w, https:\/\/blog.bemob.com\/wp-content\/uploads\/2026\/09\/botcost_en-768x530.gif 768w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<p><strong>Flow Path and Rule Reporting<\/strong><\/p>\n\n\n\n<p>Get deeper visibility into your traffic distribution with new <strong>Flow Path<\/strong> and <strong>Rule<\/strong> report dimensions.<\/p>\n\n\n\n<p>You can now include the names of flow paths and rules in reports and analyze performance based on the exact routing logic applied to each visit. See how individual paths and rules contribute to clicks, conversions, costs, and revenue.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large is-resized is-style-default\"><img loading=\"lazy\" src=\"https:\/\/blog.bemob.com\/wp-content\/uploads\/2026\/09\/path_rename-1024x706.gif\" alt=\"BeMob Create Campaign window showing the option of changing the name of Flow Rule and Flow Names\" class=\"wp-image-7078\" width=\"768\" height=\"530\" srcset=\"https:\/\/blog.bemob.com\/wp-content\/uploads\/2026\/09\/path_rename-1024x706.gif 1024w, https:\/\/blog.bemob.com\/wp-content\/uploads\/2026\/09\/path_rename-300x207.gif 300w, https:\/\/blog.bemob.com\/wp-content\/uploads\/2026\/09\/path_rename-768x530.gif 768w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/><\/figure>\n\n\n\n<p><strong>This update makes it easier to:<\/strong><\/p>\n\n\n\n<ul><li>Analyze traffic and conversion performance by flow setup<\/li><li>Compare the results of different routing rules<\/li><li>Find paths that need optimization<\/li><li>Verify that traffic is being distributed according to your intended logic. <\/li><\/ul>\n\n\n\n<figure class=\"wp-block-image size-large is-resized is-style-default\"><img loading=\"lazy\" src=\"https:\/\/blog.bemob.com\/wp-content\/uploads\/2026\/09\/path-en-1-1024x473.png\" alt=\"BeMob Tracker report based on Flow Path, Flow Rule and Offer Elements. \" class=\"wp-image-7080\" width=\"768\" height=\"355\" srcset=\"https:\/\/blog.bemob.com\/wp-content\/uploads\/2026\/09\/path-en-1-1024x473.png 1024w, https:\/\/blog.bemob.com\/wp-content\/uploads\/2026\/09\/path-en-1-300x139.png 300w, https:\/\/blog.bemob.com\/wp-content\/uploads\/2026\/09\/path-en-1-768x355.png 768w, https:\/\/blog.bemob.com\/wp-content\/uploads\/2026\/09\/path-en-1-1536x710.png 1536w, https:\/\/blog.bemob.com\/wp-content\/uploads\/2026\/09\/path-en-1-1200x554.png 1200w, https:\/\/blog.bemob.com\/wp-content\/uploads\/2026\/09\/path-en-1-1980x915.png 1980w, https:\/\/blog.bemob.com\/wp-content\/uploads\/2026\/09\/path-en-1.png 2026w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<p><strong>Facebook Conversion Currency<\/strong><\/p>\n\n\n\n<p>You can now select the currency used for conversion values sent to Facebook. The setting supports Facebook ad accounts that operate in a currency other than USD.<\/p>\n\n\n\n<p><strong>How it helps<\/strong><\/p>\n\n\n\n<p>Set the currency in BeMob to match your Facebook ad account and keep conversion values consistent across both platforms. This reduces reporting discrepancies and gives Facebook more accurate data for campaign optimization.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large is-resized is-style-default\"><img loading=\"lazy\" src=\"https:\/\/blog.bemob.com\/wp-content\/uploads\/2026\/09\/currency-en-964x1024.png\" alt=\"Facebook Integration settings on the side of BeMob tracker with the selection of currency introduced as a new feature.\" class=\"wp-image-7081\" width=\"723\" height=\"768\" srcset=\"https:\/\/blog.bemob.com\/wp-content\/uploads\/2026\/09\/currency-en-964x1024.png 964w, https:\/\/blog.bemob.com\/wp-content\/uploads\/2026\/09\/currency-en-283x300.png 283w, https:\/\/blog.bemob.com\/wp-content\/uploads\/2026\/09\/currency-en-768x815.png 768w, https:\/\/blog.bemob.com\/wp-content\/uploads\/2026\/09\/currency-en.png 1100w\" sizes=\"(max-width: 723px) 100vw, 723px\" \/><\/figure>\n\n\n\n<p><em>Note: This option requires Facebook CAPI to be activated.<\/em><\/p>\n\n\n\n<p><\/p>\n\n\n\n<p>\ud83d\udce9 We highly appreciate your feedback and feature requests.<\/p>\n\n\n\n<p>Feel free to reach us via Live chat from the panel or website and at support@bemob.com<\/p>\n","protected":false},"template":"","categories":[258],"intro":"<p class=\"p1\">We\u2019ve introduced new tools for stronger cost control, clearer traffic-quality analysis, and more detailed reporting.<\/p>","yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v17.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>\ud83e\udd16 Max CPC Protection at Campaign Level, Bot Cost in Reports, Flow Path and Rule Reporting, Facebook Conversion Currency - BeMob Tracker Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog.bemob.com\/intro\/\ud83e\udd16-max-cpc-protection-at-campaign-level-bot-cost-in-reports-flow-path-and-rule-reporting-facebook-conversion-currency\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\ud83e\udd16 Max CPC Protection at Campaign Level, Bot Cost in Reports, Flow Path and Rule Reporting, Facebook Conversion Currency - BeMob Tracker Blog\" \/>\n<meta property=\"og:description\" content=\"Max CPC Protection at Campaign Level Take more control over campaign costs with the new Max CPC Protection setting. 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